I am a visual journalist and the cofounder of KitSplit, a community marketplace for cameras and related equipment (you can think of us as the Airbnb of cameras). I’m passionate about stories that address societal questions; entrepreneurship; the intersection of media and technology; feminism; product management; community building; and cats.
Previously, I was a video and multimedia producer at The New Yorker. As the second full-time member of the video department, I helped build the department, worked on hundreds of video and multimedia stories from start to finish, and managed the relaunch of a new video hub. I directed, produced, and edited video and multimedia packages on a wide range of subjects, from cat actors to a Webby-nominated project on human rights in Egypt.
Projects I’ve worked on have been featured in Slate, NewYorker.com, and GQ; garnered millions of views; and been honored by The Webbys, Picture of the Year International, FotoWeek DC, PIEA, and more. I’ve directed projects featuring talent including Ben Stiller, Greta Gerwig, and James Franco. In 2017, I was named a Forbes "30 Under 30" in media.
I’m a graduate of ITP, a graduate school within NYU Tisch that’s often called “the center for the recently possible.” While there, I performed a live drawing + video projection piece at Museum of the Moving Image; made a Dronie Photobooth covered by Fast Company; explored innovations in image processing and visual storytelling; and learned how to code, among other fun things.
I came up with the idea of KitSplit while I was at ITP. KitSplit helps filmmakers, photographers, and artists get the gear + guidance they need to make their work. Today, we have a community of 50,000+, a team of 15+, and we’ve raised over $3M from venture investors. Our members include individual photographers and filmmakers as well as companies like National Geographic, Vox, and NBC. Our investors include Mike Krieger (cofounder of Instagram), Hearst, Joanne Wilson, and Lorne Michael’s Broadway Video Ventures. Fast Company called KitSplit “The Airbnb for Creative Equipment” and Forbes described us as “the biggest online camera rental company” (look out for a mention of my cat Oliver’s cat mitzvah in that Forbes article).
At KitSplit, I also launched a program for women in film and video to get free coaching sessions, inspired by my friend Katie Hawkin Gaar’s similar open-source project for women in journalism. I offer free 30-minute coaching sessions to women in video, film, or journalism—book here!